Saturday April 26, 2008
Were Mesopotamians the first brand addicts?
Jeff Hecht
New Scientist
Product branding first emerged in ancient Mesopotamia, the birthplace of cities and writing. So claims David Wengrow, an archaeologist at University College London, who says that bottle stops stamped with symbols some 5000 years ago are evidence of the first branded goods.
Around 8000 years ago, village-dwelling Mesopotamians began making personalised stone seals, which they pressed into the caps and stoppers used to seal food and drink.
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Posted in: by bubblejam at 05:26 PM | Comments (0) | Email This Entry
